When you harness the joy of baking, art and science are the key ingredients. Baker Rose Wilde embodies the essence of a creative, magic-making baker. In this series, Rose explores LA to find the hidden gems and culinary characters to infuse her bakes.

We created a series with ancillary assets to distribute across social, publisher partnerships and websites.

The Result: A multi-platform TV series & campaign across CTV & social with influencer engagement.